Beauties in responsibly created Zero + Maria Cornejo clothing at last night’s #CFDAAwards. This is what the future of sustainability looks like! We are incredibly proud to utilize a groundbreaking, new technology which transformed left over fabric from our Fall/Winter 2015 production into a colored pigment which was then used to dye the fabric for Maria’s dress and jacket. How’d we do that? We teamed up with the incredible team from Deakin University, Australia, winners of last year’s #GlobalChangeAward. Deakin’s game-changing innovation in pigment technology takes waste fabrics, such as old jeans or factory off-cuts, and turns it into a fine powder through a mechanical process. Only water is added, no chemicals. The pigment is added to a binder which sticks the particles to the surface of a fabric through printing or coating. This process means huge savings on chemicals, energy and water and is a great example of a circular approach to fabric wastage, an issue for our industry. "As a company, we are committed to finding creative ways to re-use fabrication that might otherwise be wasted. It’s good to give textiles a second life and Deakin’s technology fit in perfectly with our priority of reducing waste, wherever possible.” - Maria Cornejo
The fabric used for both Maria and Nicole’s outfits is a viscose-based fabric. While regular viscose uses higher water consumption and energy, this ecologically responsible version uses a viscose yarn manufactured from a mixture of Norway Spruce and Scots Pine wood pulp, sourced out of certified sustainable forests in Domsjo, Sweden. It is FSC and Oeko-Tex Standard 100 certified and REACH compliant.
Image by @nicolephelps
#CFDA #CircularFashion #FashionTech #DeakinResearch #DeakinPigmentTechnology #ZeroWaste #ReDesignFashion #MadeInNewYork