Mimi + Me: Marnie Darren The smile in Marnie's photo is very telling of her personality, it's super warm. When I first met Marnie, she was the Head of TBWA Luxury Arts in New York. I loved her sophisticated beauty and was charmed by her humble confidence. She's a fun carefree spirit who likes to make others feel good. I love being in her company.
I also love her views on luxury: 'Luxury is inherently disruptive. Luxury brands lead customers; they don’t follow customers. I have always loved this space because luxury brands must imagine a future of their own creation; they cannot conform to one. Often they must break what is not broken; they cannot risk the complacency of simply protecting the status quo. There are subtleties and nuances in luxury brands that require you to be a bit more discerning. But like any brand, intimate understanding, appreciation and respect, is essential to great account management.' -via The Communications Council