Come out and support!! Happy father's day RIP @mickeyweedmartin !! @thehardyconsultants
@keithkerrigan "He’s described as a lovable, loud, jovial, young Santa Claus, with the mouth of a truck driver. If you’ve been part of the cannabis scene for any amount of time, chances are the name Mickey Martin has come up more than once.
He began his legacy with Tainted Inc., one of the first cannabis companies to brand and market their products with creative packaging. Tainted Inc. produced edibles and distributed them to dispensaries all over California. While the production and distribution might not have been legal at the time, Mickey knew consumers needed options other than flowers.
Dr. Dina met Mickey in 2003, as her dispensary was gaining popularity. At the time, Mickey and his old partner, Kerry, were creating all the edibles themselves and driving the deliveries to shops in his area. When Dr. Dina began selling out faster than he could restock, Mickey installed a freezer in her dispensary to ensure she had products on hand.
All of a sudden, Mickey came out with Tainted Edibles and it became like a phenomenon. He was the first person to really brand a product in the space. There was no branding of cannabis. He was the first person to really see the business side of cannabis. – Dr. Dina
Mickey went on to publish Medical Marijuana 101 and Mickey Martin Consulting Director, guides to the emerging cannabis world. He founded a school, the Northeastern Institute of Cannabis, where interested individuals could receive hands-on education working with cannabis.
Mickey also opened a cannabis consulting firm, helping other activists understand California’s complex medical cannabis laws and how to work within the legal perimeters.
Aside from his hard work as an educator, he was also a no-nonsense whistleblower, ensuring everyone knew about sketchy dispensaries or businesses. As the cannabis market continued to unfold, he shamelessly blasted companies that tried to take advantage of customers or unfortunate situations, inevitably saving people money and frustration.
via @herb @drdina420 - full article at herb.co !