Look what we did.
We partnered with creative agencies @akqa and @noctestudio to deliver one of our most ground-breaking projects yet. We used our finest pitch of LED as floor LED.
Installed for Nike at Footlocker’s flagship store in Marble Arch, London, we engineered a solution to house our finest pitch of LED in a floor environment. The floor is entirely reactive when stood on, giving shoppers an immersive experience beneath their feet using motion capture magic.