Cheung was a developer. He tore down two old villages in his remote hometown somewhere in South China. After the protests settled, he built a new housing project on that land. He was not happy with his project, because it was boring. So he decided to build something fun, and he installed an observation wheel right between the two houses. He said it's the tallest observation wheel in his hometown, which was true. But there was nothing to observe from there, and people were too busy with their lives to have fun.