WEARABLES: THE FUTURE. Our identity is made up from a complex arrangement of attributes. Our personalities, our body language, expression, items of clothing and jewellery we wear, how we dress our hair and the scent we chose, plus many others. Watches are highly personal items even when we choose a very low ones. If we are given one as a present or passed one down, it has sentimental or emotional value attached. Very few people who love watches will give up a traditional watch for a smartwatch. Equally we want a chosen wearable or smartwatch to do so much! In my opinion (and after speaking to dozens of wearables experts), I’ve concluded that the future of smartwatchs has to be focus not on the left hand wrist where a traditional watch is worn, but on the other wrist. The wrist where you may be wearing a simple tracker today. Wearable makers need to think of a device that’s like a technological Swiss Army knife. It need to ideally look stealth or not be obvious as a tracker but do more than a smartwatch. This way people will start to treat wearables as they do thier toothbrushes, a device that you simply can’t live without because it’s an extension of your lifestyle and brain. Can we see makers getting smarter about this?
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