This is the logo of Guzzini an Italian company established in 1912 that produced ice buckets among other stuff.
This is the original packaging that was used to pack their products from the year 1960 to 1970.
Can we all just agree what a fvcking badass logo is that? Simple, clean, solid, professional, thick, working both printed on a truck or on a pen. No photoshop, no illustrator, no bullshit. Just art.