The Business of Fashion@bof

An essential daily resource for fashion creatives, executives and entrepreneurs all over the world.

3,943 posts 646,519 followers 535 following

Have you seen? Just in time for Christmas, Louis Vuitton has released products like a branded skipping rope and ping pong bat. More than just stocking fillers, designer novelty items like these are becoming a significant category for many luxury brands, with high margins and long waiting lists. Small items, big business? #louisvuitton #fashion #accessories #christmas #pingpong


After more than 30 years at Vogue, Elle, Prada and Marni, @lucindachambers presents her fashion styling course for BoF, in which the legendary stylist shares her knowledge about the craft, process and opportunities for those wanting to break into the industry. Learn how to develop your identity as a fashion stylist and create diverse forms of imagery for today’s dynamic fashion industry. [Link in bio] #fashion #styling #stylist #lucindachambers


Remembering Azzedine Alaïa, with industry leaders like Carine Roitfeld, Miuccia Prada and François-Henri Pinault paying tribute to the late designer. #azzedinealaia #alaia #rip


Which rappers currently wield the greatest influence on fashion? BoF assessed editorial covers, campaigns and collaborations to shortlist 20 rappers, before using @Lyst data to gauge their influence on consumers, measured through product searches driven by their music videos and consumer search traffic to their brands and collaborations. Who came in #1? Discover the full story now on [Link in bio] #fashion #hiphop #rap #rapper


Today's #MondayMotivation comes from Rachel Shechtman, founder & chief executive of innovative New York-based concept space "Story." The venue sells products like a store, but takes the point of view of a magazine and changes like a gallery. Shechtman is one of the speakers at #BoFVOICES, our annual gathering for big thinkers. #qotd #quoteoftheday


Summer longing . . . As Calvin Klein celebrates his 75th birthday, we look back at this image of Natalia Vodianova in one of the designer's signature slip dresses, shot 2003 by Mario Sorrenti on St. Barts. It highlights the designer’s minimalist aesthetic and sensual imagery. Learn more about how Klein built one of the most iconic American lifestyle brands encompassing apparel, fragrance and jewelry now on #calvinklein #fashion #fashionphotography #nataliavodianova


Ugly fashion is nothing new. From Prada’s signature jolie laide to Céline's riff on the Birkenstock sandal, fashion has always had a thing for transforming the uncool into the covetable. However, with high-fashion Crocs collaborations and luxe bumbags hitting shelves, this season it seems the trend has reached its apotheosis: the uglier the item, the higher the social-media status. BoF explores why ugly fashion sells. [Link in bio] #fashion #style


BoF is sad to report that Azzedine Alaïa has passed away at the age of 77. He was one of the industry’s few designers willing to follow his own conventions and ignore fashion schedules, creating his collections at his own pace. His ability to do so stemmed from his prodigious talent and fashion’s seemingly insatiable appetite for his designs. His skill at cutting and his idiosyncratic takes on classic silhouettes have made Alaïa popular for decades; his designs remain the aspirational zenith for many. #rip #alaia #azzedinealaia


Revealing the top 10 fashion films of the season. From Grace Wales Bonner to Kenzo, the most successful video campaigns shied away from the product-driven narrative, taking a more cinematic approach instead. "The Secret Life of Flowers" by Baz Luhrmann for @Erdem x @HM came in #1 — watch the full clip and see who else made the list now on; then let us know your thoughts in the comments below [Link in bio] #fashion #film #hm #erdem


When fashion meets art . . . Gucci has collaborated with Spanish artist Ignasi Monreal for the release of its holiday campaign, once again strengthening its ties with the art world. Do you like how the brand taps the intersection of fashion and art? #gucci #fashion #style #art


It’s #FashionFactsFriday and today’s term is 'dégradé,' seen here at the Oscar de la Renta Spring ‘18 show. Dégradé is where a fabric’s colour, or the fabric itself, fades like a sunset, from the densest pigment or thread to the finest. It is a popular technique in couture, with all the colours of the spectrum from the deepest to the lightest, often used on velvets or silks.

Learn more about key fashion vocabulary in our comprehensive dictionary with definitions and meanings, on #FashionAZ #fashion #style #oscardelarenta #ss18


Have you seen? Burberry has unveiled three murals in Manhattan, showcasing works by British artist Blondey McCoy. The art wall’s allure as a social media-worthy photo op has also been embraced by other brands as a marketing opportunity. Does it convert into sales? BoF investigates. [Link in bio] #burberry #fashion #art #blondeymccoy

Manhattan, New York

In today's #ThrowbackThursday moment, we look back at this image of Dior's 'New Look' in Place de la Concorde from 1950, taken by Richard Avedon. The famed photographer is currently subject of a new book and exhibition in New York. Breaking away from traditional photography, Avedon introduced movement to some of the most formal clothes in the world and gave them a spirit that made them exciting for young women. He went on to create iconic images for brands like Calvin Klein and Versace. #tbt #fashion #richardavedon #fashionphotography

Place de la Concorde

Today's #WednesdayWisdom comes from Jimmy Choo, co-founder of the eponymous footwear and accessories brand. After selling his stake in the company in 2001, Choo has since focussed on other design projects. However, his niece Sandra Choi continues his legacy and serves as the creative director of the brand. #qotd #quoteoftheday #fashion #design #shoes #jimmychoo


Have you seen? Department store Bergdorf Goodman has revealed their latest holiday windows, a love letter to seven of New York's cultural institutions, including the New York Botanical Garden and the American Museum of Natural History. Entitled “To New York With Love,” the presentation continues the tradition of fantastical storytelling by capturing the city’s appreciation for the visual arts, history, music and film. #bergdorfgoodman #windowdisplay #fashion #style #art

Bergdorf Goodman

How successful are designer collaborations? "Lolita" may be the proof just of how powerful they can be. With stars like Rihanna and Gigi Hadid wearing the sharply cat-eye-angled sunglasses, once-sleepy Australian eyewear label Le Specs got catapulted to international fame. The partnership with womenswear designer Adam Selman is responsible for raising the company’s sales by 10 percent, putting the brand on track to become a $100 million label by 2020. In the last three months alone, the brand’s social media audience has also grown 30 percent. BoF analyses the success story. [Link in bio] #lespecs #sunglasses #fashion #style


Ever thought about studying in Italy? 🇮🇹🎓📚 Here are the top 5 fashion schools for graduates. Discover the full directory of the top schools around the world now on #fashion #fashionschool #studying #italy


A sneak peek into a new Hermès exhibition in Paris, celebrating the work of Leïla Menchari, who created breathtaking window displays for the brand over more than three decades. #fashion #style #exhibition #windowdisplay #hermes 📷: Benoît Teillet

Grand Palais

What are the top selling products of the moment? BoF and Lyst crunched the numbers to bring you the definitive top 10 ranking. This quarter, footwear continued to be the strongest category with five different pairs of shoes featured on the list. Discover the full index now on [Link in bio] #fashion #luxury #gucci #balenciaga #chloe


Today's #MondayMotivation comes from designer and photographer Hedi Slimane, who is known for popularising the ‘skinny’ menswear silhouette while at Dior Homme before bringing his grunge-bohemian aesthetic to Saint Laurent. #qotd #quoteoftheday #hedislimane #saintlaurent #dior


How do you finance your fashion business? 💰 In the latest episode of the BoF podcast, Imran Amed explains the different options available to emerging designers. [Sound on and link in bio] #fashion #style #fashionentrepeneur #podcast #listening


BREAKING | Condé Nast has found its successor for Graydon Carter at Vanity Fair. According to BoF’s own sources with knowledge of the appointment and a report from the New York Times, Radhika Jones, currently the editorial director of the books department at the New York Times, is expected to be officially announced as the editor-in-chief of the magazine next week. [Link in bio]

New York, New York

Is it 'cruise,' 'resort' or 'holiday'? No matter how you may call these collections, they are launched in between the two main ready-to-wear seasons; Spring/Summer and Autumn/Winter. Originally, they were created with the jet set in mind and catered for a client who needed a wardrobe for their mid-season travels to climates different to their own. Now, they have been adopted by many of the big brands as an opportunity to inject an entirely new must-have mid-season collection into the market. Discover the latest lookbooks from Balenciaga, Céline and more now on #fashion #cruise #resort #holiday #celine #balenciaga #lookbook


Want to study in the USA? 🇺🇸🎓📚Here are the top 5 fashion schools for undergraduates. Discover the full rankings of the top schools around the world now on #fashion #fashionschool #studying


It’s #FashionFactsFriday and today’s term is ‘zippers,’ seen here at the Alexander Wang Spring 2018 show. Albeit a well-known term, did you know Elsa Schiaparelli was one of the first designers credited with turning zippers into a fashion statement back in the 1930s?

Learn more about key fashion vocabulary in our comprehensive dictionary with definitions and meanings, on #fashionaz #fashion #style #alexanderwang #ss18


What's next for Burberry following Christopher Bailey's resignation? Today, CEO Marco Gobbetti outlined an ambitious three-pronged strategy to elevate the British brand's positioning. The tactics include revamping its leather goods and fashion programmes, tightening distribution by scaling back its lower-end wholesale partnerships and refreshing stores, and using its reputation as a digital innovator to better communicate the transformation of the product offering. The end goal is to elevate Burberry from an “accessible” label into a true luxury player that can go head-to-head with Europe’s most venerable houses. Read the full story now on [Link in bio] #burberry #fashion #style #luxury 📷: @sonnyphotos


In today's #ThrowbackThursday moment, we take a look at this image from Thierry Mugler's 'La Chimère' haute couture collection for Autumn 1997. The Montreal Museum of Fine Arts will host the first-ever exhibition dedicated to the designer, opening in February 2019. More than 130 outfits created between 1973 and 2001 as well as unseen archive documents and photography will be on display. #tbt #thierrymugler #fashion #hautecouture #manfredthierrymugler

Montreal, Quebec

Just in: LVMH has announced a major executive reshuffle. Fendi’s Pietro Beccari will replace Sidney Toledano as CEO of Dior. In turn, Toledano will lead the LVMH Fashion Group with its outgoing CEO Pierre-Yves Roussel transitioning into a special advisor role. Read the full story now on [Link in bio] #lvmh #dior #fendi #fashion


Today's #WednesdayWisdom comes from Alber Elbaz, the Israeli designer who reinvigorated historic French label Lanvin for 14 years, before his surprise departure in 2015. #qotd #quoteoftheday #alberelbaz #lanvin


What brands are selling in Trump’s America? One year after he was elected President of the United States, data shows more traditional luxury brands — like Chanel, Louis Vuitton and Hermès — tend to resonate with Trump supporters. Read the full story now on [Link in bio] #fashion #luxury #chanel #louisvuitton #hermes